GoDurban!/ identity
Public transport energises and enriches entire communities by enabling people from all walks of life to access opportunities that allow them to grow, develop, and accomplish. GoDurban! aims to provide a seamless, cost effective, flexible and safe transport experience for the people of eThekwini. The emotive name and vibrant logo, developed for the city’s new R20 billion transport plan, create an energetic call to action and a powerful show of support for a dynamic city we all wish to see succeed as one of the great urban centres of the world.